Skin care is not a trend for us.
This is a conscious and careful approach to oneself.

ULU is a young cosmetics brand with production in South Korea. In a world where most products are for "quick application on the run" with an "instant wow effect," we have chosen a completely different path.

Probiotics help restore this balance, restoring the skin to its natural radiance. And it's so simple, it's like magic.

There is a whole invisible world on the surface of each person’s skin — the microbiome, consisting of microorganisms that play a key role in health and beauty. Every day, the skin’s microbiome is exposed to stress, bad habits, improper care, climate change, and other negative influences that destroy its natural balance without offering anything in return.

That’s why we use the power of probiotics in every product. In our cosmetics you will find a carefully selected complex of useful substances that provides delicate and safe care. But let me tell you a little more about the magical world of your skin and why it’s important.

Probiotics may not sound as trendy as retinol or botox, but they are the source of your natural beauty and health.

The magic of clean and balanced skin. There is no place for rashes and dullness. Soothe even the most sensitive skin, and experience lasting true comfort. Our products will now become your secret allies on the path to radiant skin, and an approach to conscious healthy recovery is the only sure way to care.

Highly effective beneficial bacteria are vital for our invisible ecosystem to restore and maintain skin health. And when your skin's microbiome is in harmony, the same magic begins.

Helping people rethink self-care, focusing on "reasonable care and respect for"natural beauty, can be said to be our mission. And "we"endlessly believe in "her"success!

and also...

Our focus is naturalness, health and comfort. And it's not about body positive and fanatical following, and about simple life balance. That is why our funds are incredibly rich in formulations, but they remain affordable. It is for this, we 't the only brand of cosmetics, and community where everyone can share their experiences of care yourself, support others in pursuit healthy balance useful tips.

Our team is convinced that the race for "perfect beauty standards" is a thing of the past.